Marketing Manager

Role Overview: As the Marketing Manager, you will be responsible for shaping and executing marketing strategies that elevate SmartOSC’s brand as a premium, high-end technology partner in global markets. Working closely with our CEO—an esteemed member of exclusive entrepreneur groups with an extensive network of C-level clients—you’ll leverage strategic insights to strengthen our brand positioning. You’ll lead a dynamic team, oversee high-impact campaigns, and drive initiatives that amplify SmartOSC’s visibility and reputation in the industry. This role requires a balance of creative vision, strategic thinking, and hands-on execution to achieve impactful results..

● Strategic Planning: Develop and implement effective marketing strategies that align with SmartOSC's business goals, brand vision, and market position.

● Brand Building Expertise: Proven track record of elevating brands to a premium, high-end status in competitive global markets, with an understanding of positioning strategies that resonate internationally.

● Campaign Management: Oversee multi-channel marketing campaigns, ensuring consistency across all platforms, including digital, social media, content, events, and more.

● Content & Brand Development: Drive brand-building initiatives by creating and curating high-quality content that resonates with our audience and promotes brand consistency.

● Event Management: Plan, coordinate, and execute both internal and external events, including webinars, trade shows, industry conferences, and brand activations, to boost brand awareness and engagement.

● Public Relations: Develop and maintain relationships with media contacts, manage press releases, and create PR strategies to enhance SmartOSC’s public image and strengthen media presence.

● Team Leadership: Lead, mentor, and develop a high-performing marketing team, fostering a culture of innovation, collaboration, and continuous improvement.

● Market Analysis & Insights: Conduct market research and competitor analysis to stay informed on industry trends and identify opportunities for growth.

● Budget Management: Manage the marketing budget, ensuring optimal allocation of resources across initiatives and tracking ROI on campaigns.

● Collaboration & Stakeholder Engagement: Work closely with sales, product, and other teams to align marketing strategies with company objectives and facilitate effective cross-functional communication.

● Performing other duties as required

● Bachelor’s degree in Marketing, Branding, Business, Communication, or a related field. A Master’s degree or additional certifications in digital marketing, brand strategy, or business management is a plus.

● Minimum of 6 years of professional experience in the marketing industry, with at least 3 years in a senior role such as Marketing Lead or Marketing Manager. Proven track record in leading successful marketing initiatives and managing high-impact projects across various channels and markets

● Hands-on experience in B2B marketing with a focus on international markets.

● Familiarity with the technology or e-commerce sectors is a significant advantage.

● Proficiency in Strategic Marketing Development

● Communicate effectively with all levels of management, boards of directors, and staff as well as external individuals and groups.

● Experience in leading, managing, and mentoring marketing teams. Ability to inspire and develop team members across functions (e.g., Event Management, SEO, Content, PR) to achieve strategic goals. Skilled at fostering a collaborative team environment and motivating team members to excel.

● Excellent English skills

● Strong analytical skills with a data-driven mindset, capable of measuring campaign performance, interpreting metrics, and optimizing strategies based on insights. Proficiency in marketing analytics tools and a focus on ROI-driven outcomes.

● Communicate complex concepts through oral and written mediums.

● Event planning and management.

● Familiarity with the B2B sales cycle and how to employ marketing communications strategies to nurture leads, drive adoption and accelerate growth.

At SmartOSC, we offer the best to your values

● Attractive salary package: up to $3500

● Salary review twice a year

● Flexible working hour

● Premium health care

● Working in One of the largest digital transformation agencies – A professional English environment

● Free English, Japanese, and professional training packages

● Firm’s Certified Qualifications Sponsorship for career development

● Annual company trip inside or outside Vietnam

● Other fun activities: happy hour, quarterly team building, football club, yoga club, swimming club, charity activities, etc.

● Free entertainment parties: Birthday party, Anniversary party, Sum-up Party, Year-End Party, etc.