Content Marketing Executive (Expat)

2023-12-31
Negotiation
Application ends: 31 Tháng Mười Hai, 2023

Job Description

You will work as part of the marketing team to promote the company’s services – which primarily consist of software development for eCommerce businesses. You will plan, create and promote content (written, visual and audio). This role involves a lot of writing and editing, so impeccable English language skills are essential. There’s a lot of room for creativity in the role so it would suit a dynamic self-starter brimming with ideas.
Strategy; work with the Head of Marketing to define and deliver the content marketing strategy.
Content creation; create content (blogs, e-books, whitepapers, podcasts, video, webinars, thought leadership articles) to be used at every stage of the funnel with a focus on being helpful.
Inbound marketing; follow the inbound marketing methodology to optimise content for search.
Public relations; help PR team with PR content creation and strategy
Content promotion; use social channels to promote content, manage our monthly newsletter and write guest blogs.
Analysis; share analytics and reports about how our content marketing efforts are performing


Requirements

Content marketing experience for a B2B technology business or news publication is desirable.
Ability to build a content marketing strategy and also love being hands on
Excellent English writing skills and ability to communicate at all levels.
You’ll be able to show success in building an inbound marketing engine and have a good understanding of SEO.
Previous experience of using Hubspot (or similar) would be an advantage
Audio production and graphic design skills not essential but would be an advantage  


Benefits

– Attractive salary package
– Salary review twice a year
– Flexible working hours (between 7:30am – 7:30pm on staff’s preference)
– Premium health care up to $3,000/year
– Annual company trip inside or outside Vietnam